Before we approach a brand, we learn your content, audience, analytics, goals, and boundaries by putting together a media kit. This reveals what makes your influence commercially valuable and which opportunities genuinely fit.
Creator Management Agency
You create.
We handle the business.
Porto finds and secures brand partnerships that genuinely fit your content. No upfront costs, monthly fees, or retainers. Porto earns a percentage only when we negotiate a paid brand deal for you. If you don’t get paid, neither do we.
Your best work shouldn’t depend on your ability to chase emails and negotiate deals.
We handle the business around your content so your attention stays where it belongs: with your audience, your point of view, and your next piece.
Our Mission
Porto Partnerships exists to help creators keep doing what they love—and be fairly compensated for the value they create.
It takes courage to put yourself, your ideas, and your work in front of the world. When that authenticity builds an audience that trusts you, it has real value.
Our job is to protect that value.
We help creators turn the work they already love doing into meaningful, mutually beneficial partnerships—so they can spend less time worrying about the business behind their content and more time creating, connecting with their audience, and building something they’re proud of.
How it works
The right deal starts with knowing your full value, so you stay in control and never leave money on the table.
We research brands your audience would actually care about and build a specific reason each partnership makes sense. No generic brand lists. No mass pitching.
We negotiate more than a posting fee. Deliverables, usage rights, exclusivity, revisions, timelines, payment terms, and renewals are all considered so the full value of your work is captured.
You keep final approval and creative control. We manage the outreach, follow-ups, and deal details from the first conversation through completion.
Founder-led
John Portocarrero
Pricing discipline—brought to creator partnerships.
John works professionally as a corporate Pricing Analyst, where he approves high-value quotes by analyzing margins, discounts, specifications, buying programs, and other key commercial metrics against rigorous guidelines to protect profitability and support sustainable growth.
He created Porto to bring that same analytical mindset to creator partnerships: understanding what creators are providing, packaging it properly, and negotiating beyond the headline payment.
John defines success by the trust he earns from the creators he works with—when they feel heard, protected, and confident that he is genuinely looking out for their best interests. The greatest compliment he can receive is a creator’s thanks for his honesty, openness, and care for them as a person—not just as a business opportunity.
A risk-free first step
Let me earn your trust first.
For a limited number of selected creators, I’ll pursue and negotiate an initial paid brand partnership with no upfront fee and no commission on that first deal. If I make you money and the relationship feels right, we can discuss continuing together on a performance basis.
Selection is limited. Results cannot be guaranteed.
Work with Porto
A thoughtful next step starts with a clear introduction.
Complete the introduction below and send it directly to our team.
Prefer to write directly? john@portopartnerships.com